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URLville Web Services: SEO

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 10 Indirect Ways To Get To The Top Of Search Engines

SEO 10 Indirect Ways To Get To The Top Of Search Engines
Promotion World (press release) - San Diego,CA,USA
by Chris Towland

There are millions of web sites trying to get listed in the top 20 spots of the major search engines. That amounts to an awful lot of competition and even after spending hours and hours on Search Engine Optimization techniques you may still not be able to achieve a high ranking for your competitive keywords!

However, if it proves too difficult for you to get high rankings directly, there are still ways that you can get to the top.......indirectly!

So, just how do you do this?

Firstly, look up the top 20 web sites on the major search engines under the keywords and phrases people would find your web site. If you could either advertise on those sites, or get a link from those sites to yours then that would be nearly as good as having a top listing yourself.

The most expensive way to do this would be to buy ad space on those web sites. However, if you don't want to spend any money to do this, you could use the ten strategies below.

These strategies may not of course apply to every web site but I'm sure there'll be at least two or three that you can make use of straight away....

1. Participate on their discussion boards. You could post questions, answer other peoples questions, and join in on conversations. Just include your signature file and link to your website at the end of your messages.

2. Ask the web site owner if they would like a free ebook to giveaway to their visitors. You could have them link to your web site or include your ad in the free ebook.

3. Submit content to their web site. You could write articles for their web site and include your resource box and link at the end of the article. If they publish it, you'll indirectly be at the top of the search engines.

4. Write an excellent ...



Posted by Editor on Wednesday, August 09 @ 00:15:57 EDT (2191 reads)
(Read More... | 3651 bytes more | 10 comments | Score: 0)

 Demystifying Your Competitor's Ranking Successes

SEODemystifying Your Competitor's Ranking Successes
WebProNews, KY

Ross Dunn
Expert Author







We have all been there, "how the heck do they always get #1?" It is a constant frustration for many a client and, well, even myself occasionally.


The fact is that much of the time there are a few solid reasons behind the search engine success of any website and it is important to learn what these reasons are before trying to compete. How is this done? Therein lies the subject of this article; how do you determine what your competitor has done to win the search engine war?

Demystifying your competitor's success requires you to put on your detective garb because you are going to have to investigate all aspects of their website; even the deepest darkest corners. In the following instructional I will lead you through a hypothetical investigation of a competitor who is ranking for the phrase "voip services". In each step I will choose the more popular result that I find when I do similar competitor analyses professionally. So please take note, the sample is only the most popular result; occasionally there are truly baffling cases of competitor success which have required heftier investigation leading to differing conclusions of what they did to succeed.

STEP 1: Start with the Basics: Is The Site Optimized?

Visit your competitor's website and look at the content on the page. Does the keyphrase they are ranking under appear often throughout the body text? Does the phrase appear in the headings, Meta Tags, Title and in their menu? If this is so it generally means they have focused completely on attaining the keyphrase they are ranking highly for. In other words it is quite possible, and even likely, that they have sacrificed other keyword goals in order to achieve this single goal.

Example Results of Step 1:" The competitor's page has utilized the ‘voip services' often but not in a spammy manner (not obvious overuse) throughout the body text on their home page. The page topic is clearly focused on this phrase because the Title tag states ‘VOIP Services - by VOIP Business Systems' and the headings and menu items are clearly related. Conclusion, I have no doubt that this site has focused on this phrase and that a search engine spider will have no problem logically identifying the subject of this page as ‘voip services'."

STEP 2: Is Site Structure Playing A Role In Their Success?

Site structure is a fundamental reason for ...


Posted by Editor on Sunday, July 30 @ 04:00:00 EDT (1397 reads)
(Read More... | 15589 bytes more | 2 comments | Score: 0)


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